
Professional headshot
Keely Masterson
Assistant General Counsel
Strategic Counsel for Tech, IP, Privacy & High-Growth Companies
Executive Snapshot
Keely is a corporate attorney who supports fast-moving technology companies and creative businesses with commercial transactions, product counseling, and foundational IP and privacy work. Whether she’s structuring data-sharing agreements, rolling out a startup’s first terms of use, or organizing IP assets ahead of a raise, Keely focuses on clarity, usability, privacy-first design, and IP on purpose.
As an artist herself, Keely is especially passionate about working with creators, designers, and entrepreneurs at the intersection of technology and creativity. Her advice is practical, user-centered, and grounded in a deep understanding of how business, design, and legal strategy connect.
Why Clients Call Keely
Technology Transactions & SaaS Licensing
Keely drafts and negotiates commercial and product contracts for AI and software companies—including SaaS agreements, IP licensing, and platform terms. She aligns contract strategy with product growth and customer experience.
Privacy Compliance & Legal Design
Keely helps tech companies begin to operationalize data privacy by working with Unified CLO’s senior attorneys to embed clear, compliant processes into product and business workflows. She supports the development of privacy tools, notices, and internal policies with a legal design lens—translating complex obligations into user-friendly solutions.
Intellectual Property: Trademarks & Copyright
Keely leads Unified CLO’s trademark and copyright work—advising clients on brand development, IP clearance, registration, and enforcement. She handles U.S. and international trademark filings, copyright registrations, content licensing, and early-stage ownership audits. She also collaborates with senior attorneys on broader IP strategy for software, creative, and consumer companies.
M&A Diligence & Commercial Support
Keely supports buyer- and seller-side diligence by organizing and reviewing IP and commercial contracts, surfacing risks, and helping clients prepare deal-ready documents. She frequently collaborates with Unified CLO’s M&A team on tech-driven and brand-centric deals.
Keely’s Story
Career Experience
Leads trademark and copyright strategy and filings for Unified CLO’s tech, consumer, and creative clients
Trusted legal partner to U.S. and global companies across software, AI, media, and design
Legal design advocate who builds templates, internal playbooks, and user-friendly workflows that make legal easier to follow and scale
Background in international development, communications, and law—bringing a creative, globally aware mindset to every engagement
How Keely Helps Clients
Education
J.D., University of California, Hastings College of the Law
B.A., Communications and Spanish – University of San Diego
Bar Admissions
State Bar of California
Beyond the Bar
Proud pet parent of Stanley, a senior chihuahua–mini poodle mix raised from bottle-fed baby to seasoned world traveler
Third culture kid who grew up between the U.S. and Europe—with a passport full of stamps and a strong belief that “home” is something you carry with you
Artist, painter, and lifelong hands-on creative who moonlights as an illustrator and rarely sits still without a brush, pencil, or crochet hook in hand
Ready to Talk?
Whether your company needs an experienced General Counsel, strategic legal guidance, or executive-level legal leadership, Unified CLO is ready to help.
Schedule a Conversation

Professional headshot
Keely Masterson
Assistant General Counsel
Strategic Counsel for Tech, IP, Privacy & High-Growth Companies
Executive Snapshot
Keely is a corporate attorney who supports fast-moving technology companies and creative businesses with commercial transactions, product counseling, and foundational IP and privacy work. Whether she’s structuring data-sharing agreements, rolling out a startup’s first terms of use, or organizing IP assets ahead of a raise, Keely focuses on clarity, usability, privacy-first design, and IP on purpose.
As an artist herself, Keely is especially passionate about working with creators, designers, and entrepreneurs at the intersection of technology and creativity. Her advice is practical, user-centered, and grounded in a deep understanding of how business, design, and legal strategy connect.
Why Clients Call Keely
Technology Transactions & SaaS Licensing
Keely drafts and negotiates commercial and product contracts for AI and software companies—including SaaS agreements, IP licensing, and platform terms. She aligns contract strategy with product growth and customer experience.
Privacy Compliance & Legal Design
Keely helps tech companies begin to operationalize data privacy by working with Unified CLO’s senior attorneys to embed clear, compliant processes into product and business workflows. She supports the development of privacy tools, notices, and internal policies with a legal design lens—translating complex obligations into user-friendly solutions.
Intellectual Property: Trademarks & Copyright
Keely leads Unified CLO’s trademark and copyright work—advising clients on brand development, IP clearance, registration, and enforcement. She handles U.S. and international trademark filings, copyright registrations, content licensing, and early-stage ownership audits. She also collaborates with senior attorneys on broader IP strategy for software, creative, and consumer companies.
M&A Diligence & Commercial Support
Keely supports buyer- and seller-side diligence by organizing and reviewing IP and commercial contracts, surfacing risks, and helping clients prepare deal-ready documents. She frequently collaborates with Unified CLO’s M&A team on tech-driven and brand-centric deals.
Keely’s Story
Career Experience
Leads trademark and copyright strategy and filings for Unified CLO’s tech, consumer, and creative clients
Trusted legal partner to U.S. and global companies across software, AI, media, and design
Legal design advocate who builds templates, internal playbooks, and user-friendly workflows that make legal easier to follow and scale
Background in international development, communications, and law—bringing a creative, globally aware mindset to every engagement
How Keely Helps Clients
Education
J.D., University of California, Hastings College of the Law
B.A., Communications and Spanish – University of San Diego
Bar Admissions
State Bar of California
Beyond the Bar
Proud pet parent of Stanley, a senior chihuahua–mini poodle mix raised from bottle-fed baby to seasoned world traveler
Third culture kid who grew up between the U.S. and Europe—with a passport full of stamps and a strong belief that “home” is something you carry with you
Artist, painter, and lifelong hands-on creative who moonlights as an illustrator and rarely sits still without a brush, pencil, or crochet hook in hand
Ready to Talk?
Whether your company needs an experienced General Counsel, strategic legal guidance, or executive-level legal leadership, Unified CLO is ready to help.
Schedule a Conversation
About Unified
What We Do
© 2026 Unified Law Group, PB LLC
About Unified
What We Do
© 2026 Unified Law Group, PB LLC
Legal Hub
About Unified
What We Do
© 2026 Unified Law Group, PB LLC
Legal Hub


