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keely masterson
keely masterson

Keely Masterson

Keely Masterson

Attorney

Attorney

No Poverty

No Poverty

Strategic Counsel for Tech, IP, Privacy & High-Growth Companies

Keely is a corporate attorney who supports fast-moving technology companies and creative businesses with commercial transactions, product counseling, and foundational IP and privacy work. Whether she’s structuring data-sharing agreements, rolling out a startup’s first terms of use, or organizing IP assets ahead of a raise, Keely focuses on clarity, usability, privacy-first design, and IP on purpose.

As an artist herself, Keely is especially passionate about working with creators, designers, and entrepreneurs at the intersection of technology and creativity. Her advice is practical, user-centered, and grounded in a deep understanding of how business, design, and legal strategy connect.

Core Areas of Focus

Technology Transactions & SaaS Licensing
Keely drafts and negotiates commercial and product contracts for AI and software companies—including SaaS agreements, IP licensing, and platform terms. She aligns contract strategy with product growth and customer experience.

Privacy Compliance & Legal Design
Keely helps tech companies begin to operationalize data privacy by working with Unified Law’s senior attorneys to embed clear, compliant processes into product and business workflows. She supports the development of privacy tools, notices, and internal policies with a legal design lens—translating complex obligations into user-friendly solutions.

Intellectual Property: Trademarks & Copyright

Keely leads Unified Law’s trademark and copyright work—advising clients on brand development, IP clearance, registration, and enforcement. She handles U.S. and international trademark filings, copyright registrations, content licensing, and early-stage ownership audits. She also collaborates with senior attorneys on broader IP strategy for software, creative, and consumer companies.

M&A Diligence & Commercial Support
Keely supports buyer- and seller-side diligence by organizing and reviewing IP and commercial contracts, surfacing risks, and helping clients prepare deal-ready documents. She frequently collaborates with Unified Law’s M&A team on tech-driven and brand-centric deals.

Career Highlights

  • Leads trademark and copyright strategy and filings for Unified Law’s tech, consumer, and creative clients

  • Trusted legal partner to U.S. and global companies across software, AI, media, and design

  • Legal design advocate who builds templates, internal playbooks, and user-friendly workflows that make legal easier to follow and scale

  • Background in international development, communications, and law—bringing a creative, globally aware mindset to every engagement

Bar Admissions

State Bar of California

Education

  • J.D., University of California, Hastings College of the Law

  • B.A., Communications and Spanish – University of San Diego

Beyond the Bar

  • Proud pet parent of Stanley, a senior chihuahua–mini poodle mix raised from bottle-fed baby to seasoned world traveler

  • Third culture kid who grew up between the U.S. and Europe—with a passport full of stamps and a strong belief that “home” is something you carry with you

  • Artist, painter, and lifelong hands-on creative who moonlights as an illustrator and rarely sits still without a brush, pencil, or crochet hook in hand